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Come change the future of creative work! jovoto is a creative community and marketplace for ideas. We work with some of the world's leading brands and organizations. Read on to find out what's happening on the platform and behind the scenes at our offices in Berlin and New York. And yes, we like to learn more and talk with you about design, marketing, and innovation in the digital age.
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- Nice up-to-date infographic on social network demographics by @flowtown http://j.mp/ccR4ZB
- Latest Updates: Big Idea View and Summary: Whilst half of Germany seems to be on holiday, our development team is ... http://bit.ly/cpvKZG
- Nice! Great interactive youtube viral from tipp-ex -> http://www.youtube.com/tippexperience
Archive for the ‘Advertising’ Category
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Billboards that Rock
Wednesday July 21st, 2010 1Sometimes there’s nothing like seeing a really good advertisement. Whether it’s a commercial, a magazine ad or, in this case, a billboard, a great ad is hard to beat. Here are some examples that really rock!
The McDonald’s Piccadilly Sign
McDonald’s has recently launched a new interactive sign where passers-by can interact [...]Categories: Advertising
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Below, above or maybe through?
Thursday July 8th, 2010 4So we landed another exciting contest for you: developing a below-the-line (BTL) idea for the Deutsche Bahn AG – if viral marketing, promotion activities, events or social media… you choose whatever you like, just keep in mind to refrain from classic communication channels.
But what’s so special about below-the-line initiatives?
First of all, while above-the-line (ATL) promotions [...]Categories: Advertising · Contest News
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What makes an idea viral?
Friday July 9th, 2010 2After the post about great examples of viral marketing (in case you missed it, it’s here) Its also great to gain some more knowledge on what really makes an idea viral. Marketing “god” Seth Godin wrote a blogpost about it. Really great stuff!
For an idea to spread, it needs to be sent and received.
No [...]Categories: Advertising · internet
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Viral marketing campaigns
Monday July 5th, 2010 1With the Smeet contest up and running its a great time to watch some great examples of viral marketing. Viral campaigns are an amazing way to generate a huge amount of buzz and brand awareness whether they are carried out online or offline.
In this post we made a selection of the best viral campaigns [...]Categories: Advertising
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The one and only ipad commercial
Monday March 8th, 2010 2Tadaa. And here it is, the first official commercial for the Ipad. Aired yesterday during the Oscars. We will be seeing them a lot i guess heading for the ipad release in – late april – in Germany. It’s pretty much what you would expect from apple. Visually, it showes a variety of features, point-of-view on iPad’s [...]
Categories: Advertising
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The power of Packaging design
Tuesday February 23rd, 2010 2Packaging has power – enormous power – over the fact if we consider to buy a product. In a way that fashion expresses who we are, packaging does that for the products we buy. As any brand manager will tell you we identify with a product because we believe that it does for us what [...]
Categories: Advertising
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The many faces of chiquita
Thursday February 18th, 2010 2The banana industry is probably not the first one you think of in terms of fun creative prowess, despite the fact that “banana” is one of the funniest words in any language. I also doubt that many of us are discerning in what brand of banana we purchase at the store, we simply grab whatever [...]
Categories: Advertising
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Complimentary award from UNICEF Switzerland: experts confirmed what community knew already
Monday November 23rd, 2009 0On Thursday, 17th of November, UNICEF Switzerland hosted a very official press conference. They told the public which of the 192 ideas submitted in the UNICEF „child rights contest“ won the complimentary award, a 1.500 Euro donation to a UNICEF project made in the winner’s name we told you about here. The special feature of [...]
Categories: Advertising · Contest News · Events
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First crowdsourced magazine cover
Friday September 25th, 2009 2The Graphic design studio O.K. Parking from the Netherlands not only host this nice blog, but also publishes a magazine in a series of O.K. Periodicals.
Twice a year a new issue with a new theme comes out, in which the relationship between magazine, blog and internet is explored. The first edition was packed with extraordinary [...]Categories: Advertising · Art · Design
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Page features jovoto
Tuesday August 11th, 2009 5The new Page (09.09) has been waited for impatiently by the jovoto team. A couple of weeks ago a journalist called us with some questions about crowdsourcing and the jovoto platform. She was extremely skeptical about the whole process and asked a lot of critical questions.
Hence, the nervous wait for the postman – not knowing [...]Categories: Advertising · Design