jocademy sessions are a new series of webinar-based sessions featuring leading designers, entrepreneurs, and innovators. In half-hour presentations on their area of expertise, they share their knowledge and giving insights on how to succeed as an independent designer in the digital age. Afterward, you, the audience, will be invited to ask questions, discuss, and connect with the speaker.
jocademy session #3: How to pitch your ideas to get through with Nadine Bruder
Nadine Bruder consults technology and lifestyle companies across the globe on brand & product strategy. She furthermore runs the marketing and business innovation network JUST DAMN RIGHT and recently founded #YesBrandPlease in order to foster a new breed of brand and product leaders.
She started out her career by setting up the strategy arm of one of Germany’s biggest brand design agencies back in 2007; three years later transitioned to digital innovation and turned independent consultant. Amongst others, Nadine has helped brands such as Kickstarter, Ford, MAN, Wirecard, Vodafone, Langnese and B-Reel to connect with people and to make the next leap by defining and executing their brand, marketing, product or innovation strategies. Her brand building strategy work has been awarded with renown design prizes.
What you will learn:
- Understand the context – Who are you pitching to? How to balance your and their wants resp. goals?
- How to connect with the one you pitch to
- How to present your creative idea to non-creatives
- What is the story you tell
- Possible closing scenarios
15th of March at 3 PM (CET).
Want to learn how to pitch your ideas to get through?
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