Germany is taking the lead
Germany is taking the lead
1/6

Solution

basically, right after when i'v read the briefing , i came out with this idea of a football player (which represent Germany) running with the ball and taking the lead of the euro nations which are 24 nation. so, starting from the left to the right , you can see two elements if you can tell . the man with the ball and the graphic behind him , and both of them are performing an enthusiastic movement that is representing unity, community , power and also a greeting of people from all the nations. the graphic behind the man was made based on 2 letters which are : _ "E" For Euro and represented by the 2 red shapes and the yellow shape in the bottom. _ " G" For Germany and it's represented by the black shapes plus the yellow shape in the bottom the reasons i used different colors are : 1_ to make the letters E and G obvious. 2_ to represent the different nations i was talking about on the 1st paragraph. the graphic also being inspired from the eagle's beak as a German symbol.

The man running with the ball has been chosen carefully to perform a movement that is going to represent Germany in her responsibility joining millions of Europeans together and take them all to a world of joyful watching and Enthusiasm performances of football , And that's the reason of me naming my idea as "Germany is taking the lead".

Please describe the creative approach you took to your design

keeping it clean and simple and of course representing what have come on the briefing .

Please explain how you incorporated the messages, values and mandatory elements outlined above into your design

it's all explained on DESCRIBE YOUR IDEA question .

Why should your design become the logo for the bidding phase?

I think my design is very simple , unique and speaks for your story and the requirements you are asking for.

HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?

Yes ,sure

IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE:

it's all mine except the font , i'v used "century Gothic " font.