My task was to create a graphical presentation in a modern and simple way with positive and energetic lines that represents the global connection with lines going up towards the goal we all are aiming for. The whole logo itself represents a football being shot inside a goalkeeper net. Everything designed in a modern and simple way, easy to recognize and play around with.
Please describe the creative approach you took to your design
Global connection - I designed lines going up together one by one with the colors representing Germany, and with the green color representing friendship, energy, sport and growth. Football - I designed a football being shot through inside a goalkeeper net, representing that we all are aiming for the same goal - to victory! The box - I designed a box that represents a goalkeeper net and the Global Connection - we are all in this together.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
Here the message through the design is presented in the abstract form that visually represents the positive and energetic lines of the global connection. Global connection -Lines going up together one by one with the colors representing Germany, and with the green color representing friendship, energy, sport and growth. Football - Being shot inside a goalkeeper net, All aiming for the same goal - to victory! The box - A goalkeeper net and Global Connection - all in this together.
Why should your design become the logo for the bidding phase?
My logo should become the logo for the bidding phase because of it's positive and energetic completeness! It shows everyone that we are all in this together, shouting "let's aim for the goal and shout GOAL GOAL GOAL!" The logo itself represents a football being shot inside a goalkeeper net - aim, shoot, score - that is what we all want to see and experience, right?
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?
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Font used: typekit.com/fonts/brandon-grotesque