A clean, beautiful, professionnal and attractive visual identity is something very essential for every successfull event. The idea behind this work was to design a logo for the EURO 2024 event taking place in Germany, a logo that encapsulates and conveys all the event's meanings and feelings that cannot be imparted through words alone. Shapes in shades of yellow along with side lines and the three small circles represent hands up, hands of victory, applause, movement, dynamism, enthusiasm, excitement, euphoria and all other football common feelings. The center is for the common dream of all participating teams which is the cup and the eternal star of glory and victory. The base and central form of the design is a circle which is commonly know as the most simple and beautifull geometric shape, next to which, is placed a ball in harmony. The main three colors (red, black and gold) symbolize Germany. A third color was added which is a shade between pink and purple symbolizing love, the football love and feelings uniting people in Europe as well as worldwide. The number 24 was enphasised by the red color, refering the 24th year of the century and also for the 24 competing teams in the event. And finally, beautiful, simple and confident text was added below to mention important ralated words to the event.
Aim, shoot, score: Your 2024 bid logo!