In my logo you can see three people in a circle. It seems like they are hugging each other showing team spirit, peace and unity, like a team which is celebrating. I have colored them with the colors of Germany in order to show that this unity will take place in Germany (hospitality). The people except from forming a ball, they also form an orange shield showing that together they can do anything.
Please describe the creative approach you took to your design
I focused more in the unity of the countries and the hospitality of Germany.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
I incorporated the message of unity by placing three people huging. I have also incorporated the message of hospitality as it is described above.
Why should your design become the logo for the bidding phase?
Because i think that it fulfils the goals and purposes of the brief in a modern and minimal way.
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?