The logo was inspired by two sections of German culture:
Art • Signature of the Bauhaus School # The Staatliches-Bauhaus was a school of design, fine arts and architecture vanguard in Germany. The Bauhaus was one of the largest and most important expressions of what is called modernism in design and architecture, being the first design school in the world.
Folklore • Deutsche Michel # The folkloric character representing the national character of the German people ( Please see the sheet in attachment )