The design is aimed at capturing the climax of the football match, the split second when the fans and football players alike see the ball getting in the back of the net (here, right under the crossbar).
Solution
Please describe the creative approach you took to your design
1) The idea took shape while recalling the sudden, powerful outburst of positive energies that goals scored by my favorite team brought me in the most intense moments of the game. Seeing the ball bending the net is the ultimate reward for the waiting fans, and for the intense performance of the football players. 2) The logo is speeding into the net, and the ball is off-centered held back by the net. The lower black writing bumps into the logo as the logo stops altogether.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
1) black-red-yellow color scheme reminding of the German flag colors; 2) football at center decorated with a yellow classic pentagon (which is also a person jumping for joy); 4) the football hits the upper net, you can see two net strings bent up leaving shadows right under; 3) on the outside of the upper half there are two groups of fans (one for each team playing the game): both groups celebrate the scoring of the goal, expressing their love for the game, unity and respect for the opponent.
Why should your design become the logo for the bidding phase?
Because it would look good in my resume.
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?
Yes, besides fonts.
IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE:
Fonts: League Gothic / Century Gothic