One heart, one jersey.
A jersey as a heart!
1/5

Solution

In my design, you can see a heart as a football jersey. The heart represents the hospitality of Germany but also the love for the game. We are playing for the jersey. All together, in one place, with one heart.

Please describe the creative approach you took to your design

I focused both in the hospitality of Germany and the love for the tournament.

Please explain how you incorporated the messages, values and mandatory elements outlined above into your design

As it is described above.

Why should your design become the logo for the bidding phase?

Because i think that it fulfils the goals and purposes of the brief in a modern and minimal way.

HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?

Yes!