The idea is an abstract football ball made from people silhouettes holding eachother. The gaps between people are filled with the German flag colors. The general message is fotball drawing people togheter and Germany as a friendly country where this can happen.
Please describe the creative approach you took to your design
I use light design elements so that when you first look at the design you see just the ball but then you discover the people holding hands.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
I think that my design conveys the idea of community through the human silhouettes connecteed like in a dance.
Why should your design become the logo for the bidding phase?
It is simple, fun and conveys the required messages in the brief.
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