In the foreground stands a soccer player who is shooting the ball. In the background I illustrated a soccer field. Above it there is a blue sky in the color of the European flag. The whole logo has a shape of a typical soccer emblem. Above it you can see the colors of Germany.
Please describe the creative approach you took to your design
The posture of the soccer player shows the letter "G" which stands for "GERMANY". I choosed this position because I wanted to associate the soccer player with "GERMANY".
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
The logo shows a reference to soccer and the European Championship. It also refers to Germany which is symbolized it the posture of the soccer player.
Why should your design become the logo for the bidding phase?
My logo is very simple, easy to remember and powerful.
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?
YES. I used the fonts mentioned below.
IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE:
Fonts used: Varela Round https://fonts.google.com/specimen/Varela+Round Nunito https://fonts.google.com/specimen/Nunito