A heart is combined with shaking hands and a football since Germany is applying to become the host of the UEFA EURO 2024.
Please describe the creative approach you took to your design
Heart and hands together for a common love of football.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
The figurative mark as a whole represents Germany's love of football. It consists of the German national colours red, black and golden in 4c. The shaking hands represent Germany's hospitality for everyone and the word mark is specially arranged to give my logo design a dynamic look emphasising perfectly the simple heart-shaped icon.
Why should your design become the logo for the bidding phase?
It's visually and conceptually gripping!
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?
I did. The icon/figurative mark and word mark are my original creations.
IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE:
The fonts used are DIN Pro Regular and DIN Pro Black from freakfonts.com.