This is my improved and final version of the "Calm Vibrance" entry that was submited by me. Please take into consideration only this entry. The idea was to craft a design that will experss joy, euphoria, hapiness, exitedness about the matches, and the whole event overall.
Please describe the creative approach you took to your design
I was mainly inspired by the positive feelings of euphoria, joy and happiness that this event creates, on a global level, being all about the people, having a great time supporting not only their nations but the sport mainly. I incorporated calm colours to spread a peaceful positive message that this event is all joy and entertainment. You are about to be the host of Europe, so bringing all nations together on a peaceful note should be your number 1 goal.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
I incorporated the fans/crowd into the logo, the pitch/stadium, the german tri-coloured flag in the form of stars/glitter and added fresh vibrant colours to make the whole design consistent in tone. The colours also represent fair-play, as the main concept behind competitive tournaments and sports.
Why should your design become the logo for the bidding phase?
Because it's professional, positive, engaging and memorable.
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?
Yes, I have read the guidelines, regulations and the whole brief.
IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE: