The main target of the logo it's to broadcast the maximum sense of love, fraternity, friendship, expressing them through the Euro 2024 tournament. In this way i had to use figurative image of happy people and express the values of footbaal whit the icon of the date of the tournament.
Solution
Please describe the creative approach you took to your design
The logo is made to express all the features of a professional logotype. first of all it 's flat, to express the maximum dynamism on any type of paper or digital media. The logo is composed whitout shades of colour for the same reason. it has not critical areas of closure of ink points during the print process. it's also easy to manage or to elaborate to create digital animation.
Please explain how you incorporated the messages, values and mandatory elements outlined above into your design
The message of the icon it's composed by three parts different by the colors and one main messagge. The first message it's the number "24" to highlight the date of the tournament. The number it's composed by the red part, linked to the word " love". The second part is composed by the "number 4" linked to the ambigous word " for". The last yellow part depict two smiles that represent people and euphoria ; this is linked to the word "people". The sense of all the icon is "love for people".
Why should your design become the logo for the bidding phase?
Because it have a strong meaning, a good graphic imposition and a good dynamic potential for animations.
HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?
The work Is completely original, the icon font is create by new, even the others vectors.
IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE:
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