Football is the Play
Logo is based on symbol of three figures who are ready to start a football match.
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Solution

The idea of my logo is extracted from UEFA logo, the stars compositing the ball there are transformed into the shapes of human figures oriented around center point, which reminiscent top view perspective.

There are two color versions of my logo, the one which is using EU colors which resembling Germany colors also is aiming for EU, the other one uses colors of Germany in order to excite Germany for the UEFA EURO 2024 project.

Please describe the creative approach you took to your design

To create logo simply as possible which can communicate as much as possible.

Please explain how you incorporated the messages, values and mandatory elements outlined above into your design

Players in shape of star are almost center of the logo, but it is actually football. They are ready for match, but not playing yet. The two color versions are communicating Germany as European country and also supporting national feelings.

Why should your design become the logo for the bidding phase?

It looks good on T-shirts.

HAVE YOU READ THE" GUIDELINES, REGULATIONS & COMMENTS" SECTION IN THE BRIEF AND IS THIS YOUR ORIGINAL WORK?

Yes.

IF IT IS NOT YOUR ORIGINAL WORK, PLEASE LINK ALL STOCK, FONTS AND CREATIVE COMMONS MATERIAL HERE:

Raleway font is free to use font from Google.

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