Illustrating the different and unique Iris of every fan who joins in watching the tournament. The Eyes connect with each other in celebrating literally by shaking hands. Different colors symbolize the unique personality and background every fan brings to the event.
Research for a unique trade for every human -> Iris. But what do we all have in common? Our love for the game. Everybody joins together in celebrating our heroes and teams throughout the tournament.
Different People come together and join each other watching the game we all love. The combination of multicolored and toned down grey colors show the mix of excitement and a clean organized host.
All eyes on the game - all eyes on this logo.
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