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Solution

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What is the core principle of your idea?

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Can your idea be applied to different formats (in a bookstore, at a trade fair, at a conference)?

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Would it be possible to turn your idea into a reality, or at least create a prototype of it, at short notice, i.e. by the Frankfurt Book Fair in October 2014?

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What do you estimate the costs for the prototype or the final implementation of your idea to be?

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