There are several pages of the book and they consist of different topics. Each hour another page is shown while the monitor stands stay there for additional information. There may be a fairy tale set, a thriller set, a sience fiction set and each one has a nother design and different pop-ups. One big book on a fair which changes the pages each hour or so...
What is the core principle of your idea?
The fair stand is one single book with pop-ups you can go through the whole story or different stories of the same topic (just like a fairy tale forrest.
Can your idea be applied to different formats (in a bookstore, at a trade fair, at a conference)?
sure... ina small size it may even be an ordinary book with pop-ups.
Would it be possible to turn your idea into a reality, or at least create a prototype of it, at short notice, i.e. by the Frankfurt Book Fair in October 2014?
depends on the size and on the available budget - at least a small protoype/model should be easy to produce.
What do you estimate the costs for the prototype or the final implementation of your idea to be?
well, depend on the size but in a model version it would be not too expensive (one may even use existing pop-up books and redesign them a bit)