We have a lot of figures that stand out in a negative way when we are talking about meat industry.

Picked up 3 of them + an idea that represent the concept.

Less meat, less heat is the statement that we need reduce our meat consumption with at least 50 % in order to have: - less crowded factories = more small and medium farms; - less pollution = less greenhouse gases; - less genetic modified organism = less health risks.

and the game can go on.