Simple is careless
Parody on current Aldi campaign to point out that meat products need more transparency.


Parody on current Aldi campaign. The current Aldi campaign with the slogan "Simple is more" shows customers, especially families and children enjoying Aldi provinding them easy and careless shopping experience. The Parody points out that Aldi acts also careless and makes itself easy when being not transparent on cheap meat production.

Campaign Scaleability

English translation

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