Probably everyone knows the story of the trojan horse. With the meat products of discounters, the consumers are just as deceived. It's a sham and with this visual recognizes everyone.
The trojan pig. The trojan cow. The trojan chicken.
This idea works as a poster, as a sticker or you actually build these trojans and put them in front of stores. In the belly there are windows made of plexiglas and in it we can see, for example, syringes, tablets, broken small trees etc.