Placed plenty of symbolism and wanted to send a message of health risk and connection between all living things.
Hi Petar, I think you could Improve this if you add some color to the elements. It would help to see them better, and shift the focus to the characters instead of out the window. Maybe tryout some different copy, that would make the message clear, and more directed towards the discounters- Aldi and Lidl.
Thanks for the feedback it means a lot.
I got the message of the fake image vs. the grim reality.
But I think that the meat on the floor and on the wall aren't suitable.
IMO, you should try another font for text.
Thanks for the advice, I'm a beginner so every little helps.
I get the interconnectedness of all living beings definitely!
But I thing that if you check the Briefing and Halftime Feedback, you will see that Greenpeace is looking for a slightly more humorous or surprising/captivating approach, and that health risks and medication practices should not be the focus of this campaign.
Also, 'Know what you eat' targets the consumer, which is something this campaign should avoid.
Still, the drawn characters here are really endearing.
Thank you for joining!
Thanks for the feedback, I'll try some other ideas in the next few days that might be closer to campaign goals.