Greenpeace against cheap meat

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STOP CHEAP MEAT // Pink pigs
An appeal against mass production of meat
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Solution

Discounter like ALDI and LIDL wants to hide the mass meat production behind greenwashed packaging labels. The work STOP CHEAP MEAT wants to appeal to the meat industry, to the discounter like LIDL, ALDI and Co. and to the consumers to stop the production of cheap meat, to stop the selling of cheap meat and to stop the consume of cheap meat.

Campaign Scaleability

The work STOP CHEAP MEAT can be used as a GIF for the digital presence but also as a poster for the urban area, e.g. .