jovoto / Why should they? / Greenpeace against cheap meat / Greenpeace

Greenpeace against cheap meat

Why should they?

Using visual comparaison between a duck farm and a crowded place of people we question ourselves

Solution

The idea is simple: play on the empathy! Make people think about how it must feel living in a animal farm by making a direct comparaison to humans. After that, would you still think about your meat the same?

Campaign Scaleability

Third party materials used

https://www.google.nl/search?biw=1242&bih=602&tbm=isch&sa=1&ei=9aotWufkOIGWsAfxzKH4Cw&q=crowded&oq=crowded&gs_l=psy-ab.3...1556.2292.0.2845.2.2.0.0.0.0.0.0..0.0....0...1c.1.64.psy-ab..2.0.0....0.Qh9pA6Va1Z8#imgrc=N6yYLEMpd0-a5M:

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	5.45 Rating (29 Ratings)
	4 public comments
	2368 Views

Greenpeace against cheap meat

Solution

Campaign Scaleability

Third party materials used

RATING

CREATIVES

IDEA STATS

Other entries in this project

Greenpeace against cheap meat

Solution

Campaign Scaleability

Third party materials used

RATING

CREATIVES

IDEA STATS

HELP THIS IDEA TO GET ATTENTION

Other entries in this project