Coca-Cola Design+ Award

Develop concept ideas for the bottle crate of the future by Coca-Cola Germany. €25,000 prize pool

Current Rank: 8
Final rank: 8 of 432

Bionic

EvgeniLeonov
Jevgenijs Leonovs
8. Rank7.93 Rating579 Ratings343 Comments13084 ViewsSubmitted on Dec 31, 2011
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Description

Bionic Crate - is probably the most efficient crate.

ANSWERS TO THE FEEDBACKS:

What is the problem your idea is solving?   
Material consumption and lightweight, constructive strenght and stability is the keys. Bionic crate offer method to minimise weight, cost, eco-footpriont and maximise constructive strengh.

What is the main idea?
Inspired by nature. Bionics, bio-mimicry, mathematic scieces proved that tesselation method used by nature always and everywhere is the most effective possible. Organic tesselation makes possible to use a minimum consumption of material for the constructionl, without losing the structural strength.This principle is described by a mathematical model of Voronoi diagrams.Thanks to the digital morphogenesis, we can use the Voronoi diagrams  to create shapes of the most efficient crate - BionicCrate. Behind the totally randomized appearance hides a strict geometry as can be found in natural systems like crystals, cells and molecular structures  - the most efficient subdivision of 3dimensional space with equally sized cells.

How do you solve problems // What is your solution? 
This problem is solved by scientifical methods of surface tesselation, using Voronoi diagrams. The form of the crate has mathematic formula, thus we can calculate ideal parametrs for the crate.

Who is your target group?
Green-thinking people (Voronoi tesselation is one of the basic laws in organic morpogenesis, thus crate will look very bionic) 

Design, Usability & Sustainability:
this idea is focused on a harmony of all three aspects.

Design:
Bonus and advantage of voronoi tesselation usage is attractive organic look of the crate. Shapes primarily designed for economic and sustainable factors, but in the same time trendous organic look appeared.

Usability:
Special solutions are designed for comfortable and easy stackability and carriing&handling (see slides). This crate advantage also is easy bottles filling, washing. 

Sustainability: 
the main advantage is that this crate don't have any kinetic, moving parts or elements, becouse any moving elements will be demaged during life cicle. Crate consist from one material. So, crate homogenity is the key factor in terms of life cycle  and sustainability. Use of biodegradable plastics is the key to minimise eco-footprint.

Style and Brand: 
The advantage of the idea that Voronoi tesselation is genetically linked with Coca-cola shapes through the associations with cola bubbles (use of the same law of bubbles and crate morphogenesis - see slides)

Form:
Forms ideally arranged in standart pallets (see slide)

Function:
 Voronoi tesselation is the scientific mathematical base to make this crate as strong as possible with minimal material consumtion in its production. It has organic holes-handles and stackable bottoms, no movable parts.

Production : 
bionic crate is good in refilling and washing automatisation, as the traditional crates.

Price: 
Low plastic consumption means very low price. Organic shapes can be produced in existing plastic press plants equipment.

Transport:
Low crate weight means less transportation costs. As well as effective compromise between quantity of bottles in a crate and household needs (for transportation and weight factors we need to maximise bottles quantity, but for smaller households in future we need to minimize bottles quantity).

DESCRIPTION:

BionicCrate - is probably the most lightweight box, that needs the minimal amount of material for production. 
As a result, the BionicCrate is most-effective crate and require less transport costs.

How can this be achieved?

Inspired by nature!

Many sciences (bionics, bio-mimicry, mathematics) proved that tesselation method used by nature always and everywhere is the most effective possible. 

Organic tesselation makes possible to use a minimum consumption of material for the constructionl, without losing the structural strength.
This principle is described by a mathematical model of Voronoi diagrams.

Thanks to the digital morphogenesis, we can use the Voronoi s  to create shapes of the most efficient crate - BionicCrate.

Behind the totally randomized appearance hides a strict geometry as can be found in natural systems like crystals, cells and molecular structures -  (the most efficient subdivision of 3dimensional space with equally sized cells.

In mathematics, a Voronoi diagram is a special kind of decomposition of a given space, e.g., 
a metric space, determined by distances to a specified family of objects (subsets) in the space. These objects are usually called the sites or the generators (but other names such as "seeds" are in use) and to each such an object one associates a corresponding Voronoi cell, namely the set of all points in the given space whose distance to the given object is not greater than their distance to the other objects. It is named after Georgy Voronoi, and is also called a Voronoi tessellation, a Voronoi decomposition, or a Dirichlet tessellation (after Lejeune Dirichlet). Voronoi diagrams can be found in a large number of fields in science and technology, even in art, and they have found numerous practical and theoretical applications. 

Did you know that the combs - one of the most effective examples of design in nature - it's Voronoi centroidal tessellation?

Less material consumption means lower costs, less eco foot, lower transportation costs.

Did you know that Coca-Cola bubbles always form a tessellation of the Voronoi (as in 3D corresponds to Kelvin’s foam structure law)?

The wall thickness of the bubbles composes only a single molecule - but thanks to its form bubbles have structural strength

Did you know that a glass of Coca-Cola when broken splits strictly by the law of the Voronoi tessellation?

The use of such structures in the construction of the water cube in Beiying though because of the technological challenges, but allowed to save huge amounts of building materials. 

All organic and inorganic structures - from cells to glass - are divided according to the law of Voronoi, which determines their sustainability.

Material used: Biodegradable injection molded plastic.
Biodegradable plastics are plastics that will decompose in natural aerobic (composting) and anaerobic (landfill) environments. 
Biodegradation of plastics occurs when microorganisms metabolize the plastics to either assimilable compounds or to humus-like materials that are less harmful to the environment.
They may be composed of either bioplastics, which are plastics whose components are derived from renewable raw materials, or petroleum-based plastics which contain additives.



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