Here's what happened

Challenge

This brand helps consumers "rethink what's Natural" - that is always their key objective. They intend to keep expanding their liquid & solid portfolio to other sustainable formats like liquid concentrates to help their consumers reduce their footprint. They are committed to better plastic waste management. With their commitment to rethinking how we perceive what is natural as well as educating their consumers on improving their commitments to plastic waste, they would like to have one key visual that summarizes their commitments as well as the differences between each packaging type and their plastic consumption key facts.

Approach

Five of our top-notch talents on the platform were asked to design a communication piece, that showcases their entire product portfolio and each Unique Sustainability Aspect. Our diverse set of creatives were tasked to design the ecosystem visual for the internal usage and communication of this brand.

Outcome

One final ideas managed to capture the essence of the brand and Unique Sustainability Aspects of each product perfectly and will be used by the client for internal communication of their brand.

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