Soft Pop
Bright and punchy; groovy and playful
1/7

Solution

A spirited interpretation of the optimism of summertime, inspired by ice cream. I took influence from Scandinavian textile design and psychedelic pop art.

Why does your design stand out?

It doesn't take itself too seriously. The color are fresh and, most importantly, appropriate for the summer season. Finally, it is not a floral.

Which kind of brands do you imagine using your design?

Topshop, Urban Outfitters, Diane Von Furstenberg, Mara Hoffman, Marimekko

How big is the repeat in your pattern? Keep in mind that it should be at least 64cm.

75cm (w) x 100cm (h)

Have you used any third-party material? Even if you’ve modified or combined it, please know that in this project no stock is accepted. See “Mandatory Requirements” in the brief for details.

No.

Source the links for the images you used as mockup here:

http://images.asos-media.com/inv/media/7/6/2/8/4298267/cream/image1xxl.jpg https://cdnb.lystit.com/photos/793f-2014/07/19/asos-white-crop-top-with-crew-neck-in-rib-sleeveless-tops-product-1-21856702-3-210212151-normal.jpeg https://cdnd.lystit.com/photos/2f0d-2014/04/05/asos-white-mix-and-match-high-waist-bikini-pant-bikinis-product-1-18938767-0-628728959-normal.jpeg

Have you posted your fashion week inspiration in your presentation?

https://www.pinterest.com/pin/254594185162061239/ https://www.pinterest.com/pin/254594185162061115/ https://www.pinterest.com/pin/254594185162060974/

Other entries in this project

Sunny day
akwaflorell
13
183
6.53
Windows
numinouswater
4
184
6.53