LET THERE BE LIGHT
LET THERE BE LIGHT with Berliner Sparkasse
1/8

Solution

- solar lights all over the city
to replace the existing (classic)
and so reduce electricity bills
for all citizens of Berlin.

- logo would be on all the lights,
and could also include other firms
... so, everyone's a winner.
Free public lighting in Berlin
and a good advertisement
for the company
that would be involved in the project.

Please describe your idea in one sentence.

Solar (free) lighting to replace conventional lighting, which normally must be paid.

Who will benefit from your idea, hence whom is your idea directed towards?

All citizens of Berlin

Why is your idea “good for Berlin”?

more light, less payments

How many people do you think will benefit from your idea?

all who live in Berlin

In what way does the Berliner Sparkasse gain visibility through your idea?

Berliner Sparkasse logo would be the lighting places. People will know you are doing good for all.

Which kind of people and how many of them will take notice of your campaign?

all categories of citizens (public domain). All citizens of Berlin, and those who feel like Berliners.

How much do you estimate the annual budget for the implementation of your idea to be?

depends on the number of lights. number would be increased when the other firms involved. even citizens of Berlin can donate. Therefore, everyone involved in the project on the initiative of the Berliner Sparkasse.