Rot für grün (Red for green :))
Project for greener Berlin, motivating people to do good
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Solution

So the basic idea behind all is offering seedlings of trees in some urban area of Berlin, with symbolical price for each tree (say 5€). After purchase, tree would be planted together with plaque of some sort with the name of donator, and Sparkasse logo behind it all, and perhaps some inspirational text like "Danke Berlin :)"

 

The money collected would be then redirected for some humanitarian purpose...be it for homeless, for sick children, for animals etc.

 

Some ideas for long run might be careful planning of planting, and embedding the points of planting on Android app, and depicting something with points from air on your mobile phone (Sparkasse logo, special places to visit, heart...)

 

///no pictures or slideshows for now, sorry///

Please describe your idea in one sentence.

Humane, green and good all in one :)

Who will benefit from your idea, hence whom is your idea directed towards?

Everybody, from fresh air and good heart. Also, those in need will receive monetary value for better life

Why is your idea “good for Berlin”?

It is converting Berlin to a green town, and also one where citizens are helping each other with small contributions

How many people do you think will benefit from your idea?

The more the merrier

In what way does the Berliner Sparkasse gain visibility through your idea?

Every tree planted gets the plaque with Sparkasse logo, and the application also

Which kind of people and how many of them will take notice of your campaign?

The more urban the area, the more people will see it, be it the tourists or local residents

How much do you estimate the annual budget for the implementation of your idea to be?

It can be limited to whatever amount necessary