UPDATE: public farming
public spaces to rent, in which people can cultivate crops for their personal consumption or to sell
1/8

Solution

Usually big cities dont have infraestructure to have gardens or soil in where to have a little farm. Also, the fruits and vegetables that are sold in supermarkets or so might not be the most healthy products. There's a big BIO trend these days.
 

So, the idea is to have a public farm where the user could rent farming/gardening modules (1m2) and grow their own crops. Berliner Sparkasse customers could rent these modules for a cheaper price! By this, we would also create a control of who gets into the space reserved for farming.

This concept could be also applyed to floating farming, where the modules are placed on flaoting structure on the river or lakes in Berlin. 

 

Please describe your idea in one sentence.

public spaces to rent, in which people can cultivate crops for their personal consumption or to sell

Who will benefit from your idea, hence whom is your idea directed towards?

People who enjoy farming/gardeing and consumers who are worried about their health after eating crops that are not BIO. Youngsters and young adults, outdoor lovers.

Why is your idea “good for Berlin”?

Because will offer the infraestructure to have these little farms, that could also give a natural and cute look to open areas of the city. Plus inhabitants could be happier even living in a big city.

How many people do you think will benefit from your idea?

A lot. There are young adults worried about nature and their consuption, as well as old people searching for hobbies. And also, all the passiers around the city as they would have nicer looks.

In what way does the Berliner Sparkasse gain visibility through your idea?

As the impulsor of the idea

Which kind of people and how many of them will take notice of your campaign?

There are young adults worried about nature and their consuption, as well as old people searching for hobbies. And also, all the passiers around the city as they would have nicer looks.

How much do you estimate the annual budget for the implementation of your idea to be?

91 000 Euro, but there would be also an income since the modules are rented. (see slide 9)

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