MUSIKASSE
Street music boxes pop up like new emission points of Berlin street culture.
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Solution

MUSIKASSE is based on famous street music culture in Berlín. Street musicians and bands pop up whith the sun and good temperatures all around the city. The main idea is to create music boxes that can work like recording studios, radio emitters or concert stages for street music bands, djs, radio speakers or music lovers, also with bad climatic conditions. This boxes will become creation and emission points with the aim of embellish the berliner atmosphere.

Please describe your idea in one sentence.

MUSIKASSE is an urban music box dedicated to street music culture

Who will benefit from your idea, hence whom is your idea directed towards?

MUSIKASSE wants to benefit street musicians and also every people that likes music.

Why is your idea “good for Berlin”?

MUSIKASSE is good for Berlin because is able to make more visible a very important part of Berlin culture and identity.

How many people do you think will benefit from your idea?

MUSIKASSE will benefit everyone to loves music.

In what way does the Berliner Sparkasse gain visibility through your idea?

MUSIKASSE is a performance whith the shape of a very visible and recognizable object. We could say Sparkasse is this object brand.

Which kind of people and how many of them will take notice of your campaign?

MUSIKASSE is focused in Berliners, tourists, runners, walkers,...

How much do you estimate the annual budget for the implementation of your idea to be?

MUSIKASSE has an initial cost relative to the construction of the music boxes and then another part of maintenance and transport. Ever under 200.000 euros.

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