"Gut für Berlin" für Berlin
The Jovoto Contest "Good for Berlin" adapted for all citizens of Berlin.
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Solution

Each Berlin citizen may present its own idea about " Good for Berlin" .

In our case, however, we will give the citizens of Berlin the opportunity their own " Good for Berlin" present idea. The ideas, concepts , suggestions, etc. can all Berliner Sparkasse branches will be issued or in the savings banks IDEAA boxes that are placed in all major cities.

An online portal , the Berlin citizens will then have the opportunity to look at all the proposals and evaluate according to a points system.

Similar to the Jovoto rankings Quarterly distributed the profit premiums for the best ideas. A sample distribution might look like this :

1st place - 20.000 €
2nd place - 10.000 €
3rd place - € 5,000
4-5 place - 2.500 €

Annually at 4 dividends amounts so that the total investment of € 200,000 pa

The advantage here lies clearly at hand.
The budget of 200,000 € is used where it has the greatest benefit for Berlin.

With this concept, the savings bank rewards the truly meaningful and interesting ideas. School projects, start-ups , creative minds here have the opportunity to come to a cash injection , which is otherwise difficult to achieve .

Furthermore, this creates an extremely large " Good for Berlin" idea pool.

 

>>> Translated by Google <<< sorry for bad english

Please describe your idea in one sentence.

Each berlin citizen may present its own idea about "Good for Berlin".

Who will benefit from your idea, hence whom is your idea directed towards?

The idea is directed at the citizens of Berlin. It is profitable for everyone: citizens, Sparkassen, the city of Berlin.

Why is your idea “good for Berlin”?

Because it is directed where it gets the most attention.

How many people do you think will benefit from your idea?

It is profitable for everyone: citizens, Sparkassen, the city of Berlin.

In what way does the Berliner Sparkasse gain visibility through your idea?

Advertising campaigns, idea boxes in cities, online advertising in social networks, word of mouth, posters at school or universities.

Which kind of people and how many of them will take notice of your campaign?

Due to the wide range of communication in all channels, the measure can be communicated city wide and beyond.

How much do you estimate the annual budget for the implementation of your idea to be?

€ 200,000 + advertising costs. The action may be limited annually to 2 x per year, thus halved the dividend and there will be € 100,000 available for the advertising campaign.