NO AD BERLIN - a campaign to raise awareness
NO AD BERLIN
1/8

Solution

http://www.forbes.com/sites/marketshare/2012/01/04/no-billboards-no-outdoor-advertising-what-next/

http://magazine.good.is/articles/a-happy-flourishing-city-with-no-advertising

http://www.businessweek.com/stories/2007-06-18/s-o-paulo-the-city-that-said-no-to-advertisingbusinessweek-business-news-stock-market-and-financial-advice

Please describe your idea in one sentence.

NO AD BERLIN is a Berliner Sparkassse campaign for a Berlin without visual pollution.

Who will benefit from your idea, hence whom is your idea directed towards?

everyone in Berlin

Why is your idea “good for Berlin”?

restore the natural beauty of your city and much more

How many people do you think will benefit from your idea?

everyone in Berlin

In what way does the Berliner Sparkasse gain visibility through your idea?

Berliner Sparkasse will use primarily the online medium and street pamphlets to bring attention to the problem. It will create a powerfull and great image for Berliner Sparkasse because of the good they are trying to bring to Berlin

Which kind of people and how many of them will take notice of your campaign?

everyone in Berlin and everyone that hears about the campaign.

How much do you estimate the annual budget for the implementation of your idea to be?

inside the 200000 euro budget

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