Berliner Sparkasse Laughing Club
Laughter yoga is a practice involving prolonged voluntary laughter. It brings health and happiness.
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Solution

Laughter has many benefits in the lives of people, that today there are already around 6000 laughter clubs in more than 65 countries.

Useful links:

http://www.youtube.com/watch?v=Wk9-gkT2bI8

http://www.youtube.com/watch?v=Fq4kTZuLops

http://www.youtube.com/watch?v=5hf2umYCKr8

Please describe your idea in one sentence.

Laughter club has many advantages, and the only flaw is that the laughter yoga is so contagious and is rapidly spread.

Who will benefit from your idea, hence whom is your idea directed towards?

Everybody, especially those who forget to laugh because of the daily duties.

Why is your idea “good for Berlin”?

Berlin will have a more satisfied, healthy and happy people.

How many people do you think will benefit from your idea?

All who are in the club or near the club.

In what way does the Berliner Sparkasse gain visibility through your idea?

For example, by providing of open space, with fences made of visible advertising. Advertising on t-shirts, brooches, bags, etc. on accessories of the participants.

Which kind of people and how many of them will take notice of your campaign?

People of all ages. Children will especially enjoy, though they still didn't forget to laugh.

How much do you estimate the annual budget for the implementation of your idea to be?

in the calculation phase...