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Shared Workspaces for Start-ups
Berliner Sparkasse provides customers - especially start-ups - shared workspace with infrastructure.
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Solution

Berliner Sparkasse has special expertise in entrepreneurship and focuses on start-ups as well as on huge corporations. Berlin is a melting pot for start-ups right now and most typically these founders don't have a common workspace or possibilities for an interdisciplinary exchange with other founders. 

Berliner Sparkasse accompanies the foundation and the process of growing of the start-ups. So when the little company gets bigger, Berliner Sparkasse will grow with them. This is both meaningful and economically and environmentally useful for Berlin.

Please describe your idea in one sentence.

Provide shared workspaces for customers creates space for innovation and thus employment - an associated cafe for interdisciplinary exchange will boost the effect for the region.

Who will benefit from your idea, hence whom is your idea directed towards?

The Idea focuses on Start-Ups who are trying to develop their innovation.

Why is your idea “good for Berlin”?

Berlin is one of the hottest places on earth for Start-ups right now. Provide shared workspaces for customers creates space for innovation and thus employment. An associated cafe for interdisciplinary exchange will boost the effect for the region. This is both meaningful and economically and environmentally useful for Berlin.

How many people do you think will benefit from your idea?

There are over 100.000 thousand founder starting a business in Berlin each year.

In what way does the Berliner Sparkasse gain visibility through your idea?

The concept will be spread through Blogs, Facebook and Twitter by itself because of its relevance for the economy. Additionally entrepreneur workshops might be held by experts from Berliner Sparkasse, the S-Sign can be shown on rented buildings or the café interior.

Which kind of people and how many of them will take notice of your campaign?

Founder, Tourists, Visitors, Speakers and all the people strolling by seeing the trademark of Berliner Sparkasse on local buildings - where young and creative people work and collaborate. This might also have an impact on the local area.

How much do you estimate the annual budget for the implementation of your idea to be?

200k is more than enough :) Prices for 1m² are between 2,60 € and 6 €. If we calculate with 4 € average (GSG Orco) 10.000 square feet and more is possible.