Bärliner Bücherregal
A public bookshelf, where passers-by can take books and place sponsored by you =)


The public bookshelves there for several years in selected cities. All thing loud recherche none of which is also promoted financial.

As a student economists in marketing and especially books devouring reader, I know only too well these shelves and put my own private books in those shelves, and also find the one or other piece of jewelry which I will also read.

So this style shelves can be installed by laying near Berlin Sparkassen branches, universities or purchase passages in the savings banks as well. While riding a expondentiellen no profit, but savings bank employees can give their old books central and do something good for the community, which in my opinion is more fixated on television than on books.

=) Of course, we will be left by the design always Berliner Sparkasse in good light.

Please describe your idea in one sentence.

A public bookshelf for Berlin Capital

Who will benefit from your idea, hence whom is your idea directed towards?

The good name of the Berliner Sparkasse and Sparkasse in general, the passers-by, students, funding groups.

Why is your idea “good for Berlin”?

Because it is freely accessible through the give away of books environmentally friendly, promotes reading and revamped the city's image.

How many people do you think will benefit from your idea?

This principle is based on give and take. Each person can find something interesting in this closet, but also do something good for others.

In what way does the Berliner Sparkasse gain visibility through your idea?

Through color, style, logo, idea, innovation, and creativity.

Which kind of people and how many of them will take notice of your campaign?

This principle is based on word of mouth and does not require additional promotional materials. If necessary to include other organizations such as newspapers or supermarket chains in order to reach a wider audience.

How much do you estimate the annual budget for the implementation of your idea to be?

Development costs depending on the material and Urban agreement for installation.

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