Tecno W80 Partition advertising
The video has been realized to describe the W80 partition wall, Tecno spa's new product.
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Solution

The video is divided into three sections. In the first one, the architect shows the product's target. The second section talks about the mounting of the partition wall explaining all the technical aspects of the process. Finally the third section shows some views of possible interior fittings using W80 partitions.

What was the task for the work you show here?

The scenes of the first part of the video are entirely filmed in our studio. We designed the virtual interfaces and composite them with the footage. The second and last part of the video are 3D models animation. The art direction belongs entirely to ZoneCreative.

What was your unique idea?

The video shows the birth of the idea springing from the creativity of the designer led by the company's goals. The light at the beginning of the video is the idea of the architect which shapes into the new product https://vimeo.com/109130582

Is the work you present here originally and genuine made by you?

Yes, it is.