competition is healthy
three competing food services, symbolic of "Die Drei Streifen"


As a sports themed company, Adidas understands the value of the competitive drive. Creating a friendly rivalry will push everyone to achieve excellence.

Which target group is your concept for?

both will benefit

How does digitization & connectivity create a unique eating experience?

The plan is decidedly not focused on these elements, although each of those elements are incorporated seamlessly within the plan.

What other amazing features does your concept offer?

It is an ongoing evolving concept which will exceed expectation.

What is the core idea behind your campus food experience?

competitiveness and constant innovation