Going with a simple retro-modern feel, my concept is based more on the natural side of the product - the "healthy secrets" side. In my vision the word "mom" implies Mother Nature (thus the subtlety in the logo) and the basic elements that these cereals contain must be presented.

The box itself will be "see-through", so that the real product can be seen, thus sending a "Buy me!" signal. Vivid colors and natural elements also used. Different colors and graphical elements will be used for the other products within the same brand. I'll try to upload more.