A classic, "premium style" composition with "clubby" elements like a black matte bottle, a minimalistic appearance, silver/neongreen typo and central icon, composed of abstract capitals V and M. The sign intends to combine contemporary cool with russian constructivism. Certain elements including the shape of the bottle, the characteristic green cap , the main typeface and the awards at the bottom, have been retained from the original bottel to keep up the brands long tradition.