Yakutian Dog-Shaman (updated)
Dog-Shaman, Ayysyt Noruluya, Iye Kyyl - Mystic Yakutian stories.


Yakut people think that 4-eyed dogs (usually with the "extra eyes" - white spots above the eyebrows) can feel the approach of an evil spirit, raise a furious barking and banish him. These dogs were considered "dogs-shamans" guarding the owners.

What is the mystical story behind your design?

Female version: Yakut people think that every living creature has a patron. Ayysyt Noruluya is the patron goddess of dogs and foxes. She is also one of Aiy, benevolent spirits in Yakuts mythology. Male version: Every Yakutian shaman has Iye Kyyl ("mother beast") - bestial incarnation of the soul. Dog also can perform as Iye Kyyl. According to the myths, Iye Kyyl warring shamans fight one another, and the shaman, whose iye kyl defeated, dying.

Can you tell us details about the printing specifications of your design?

First variant is to use lenticular printing for main label (Flip effect). Second one - offset printing on paper as separate labels. Client can select label he like more or print both male and female versions.

The printing directly on the bottle: number of screen printing stations needed?

1 - Pantone 7687C or matte silver.

The printing of the two labels: Number of channels in offset printing, screen printing, flexo printing (special finish) and hot foil embossed printing?

offset printing: 2 Pantone colors (296C and 7687C), silver foil, embossed for dove and "Wodka Gorbatschow" words - totaly 4. lenticular printing: full color CMYK.

The lid: number of colors needed?

2 - Pantone 296C and 7687C

Did you use images, graphics, fonts etc – not originally created by you? Did you get very closely inspired from a source? That’s fine as long as you share that source-links.

All illustrations are my own. Fonts: Myriad Pro, Monthoers Vintage 2.0

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