Everybody loves to customize the style in their car. The iPad cover can be easily printed with the 3D-Printer and create a richer user experience in the car. The customer is due to their own creation of an iPad cover more connected with the ID Buzz.
Observation
Conclusion
I think the 3D-Printing is the future. The customer will love their cover for the iPad. It improves the relationship between the owner and the car.
Solution
The key feature is that it is highly customizable. Right after the order, the customer can design his own iPad cover in a web app. Every person, who will enter the car knows the owner´s favorite football team (VFL Wolfsburg?), brand, idol... Furthermore, you can visualize important data for the car-sharing service, for instance the car-number...
Need addressed by this product
You can easily push in the iPad cover from above. The cover can be printed in a bunch of materials: for example wood / metallic ABS ... So you have a nice, high-quality product. The interior material of the cover can be microfiber. Then you clean up your iPad after each pulls out and pushes in.
Further elaboration of the product
This iPad cover is unique because you can customize your cover right after the order in a web app. For example, the customer can upload images or add some text. Moreover, you can easily slide up the cover and put it on the side. So you have the full user - experience of a regular iPad.
Further elaboration of the product
The key feature is that it is highly customizable and easy to print.