We live in the age of tehnology and emails, but where are the fun and joy to send or receive a postcard? Where is the pleasure of seeing your loved ones handwriting? So, why not reuse the packaging as a postcard. At the same time, this can be a good advertisement because of the Ricola’s logo on postcard. The design suggests freshness and coolness in a hot summer day, exactly the same feelings that Ricola drops give you.
Ricola Limited Edition 2015
What does your design show?
Which category (Switzerland, Summer, Herbs, Freshness) is your design focused on?
What is the unique idea about your design?
To reuse the packaging and send a beautiful thought to the loved ones.
Is there a special story behind your design?
The memories of a summer holiday in the Alps.