SPREAD YOUR STYLE. ENJOY CHRÜTERCHRAFT.
A package design based on the idea of giving the Ricola Box your own colorful style.
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Solution

Be a part of the Ricola family that is the main point of my work. For me it was important to create a drawing that shows people celebrating life, love, traveling and the founder of Ricola, Emil Richterich too.

What does your design show?

A hand drawn illustration that follows the character of doodle art.

Which category (Switzerland, Summer, Herbs, Freshness) is your design focused on?

Switzerland, Herbs and a little bit of summer and freshness too

What is the unique idea about your design?

By using only black pen i want to create a space where the target group can decide themselves which colors their own box should "wear". Ricola is unique and the boxes should be too, shouldn't it?;)

Is there a special story behind your design?

What should i say? I'm addicted to black ink, pen, paper and of course ricola :)