Recycled flat sheet aluminum, stamped or Laser cut into decorative shapes, words or numbers that can be back-lit with colored LED's for maximum visual appeal.
What makes your product bold and innovative?
It's an idea that is very feasible because the raw material is readily available, and the product is easy to manufacture. It fits in with today's modern looks and trends, and will make a strong, and bold statement in any setting. And it's sure to become a conversation starter. It may not be so much about innovation as it is about design and uniqueness, but it does put to good use the latest innovation in decorative lighting- LED's which are bright, compact, easy to work with, and inexpensive.
Which target group is this product aimed at?
The creative and discerning decision maker. Could be a Interior designer, or an architect, maybe a builder, or the young and aware homeowner who is interested in sustainability in the products they use and purchase. Also anyone who is interested in art and design and desires something sophisticated and unique in a decorative lighting object.
Why is secondary aluminum the perfect material for your idea?
Makes perfect use of probably one of the most readily available end products of recycled aluminum- the extruded flat sheet. It's easy to work with and doesn't require any special molds, tools or machining. Also Aluminum has an amazing visual impact when it's paired with lighting effects design.
Did you use any stock or third party material? If so, please link all stock, fonts and Creative Commons material here:
All images for presentation use only. Kitchen wall image- http://www.ihrekueche.de/de/kuechenprojekte/kroesnitz-iii1/weisse-kueche-matt-beton-arbeitsplatte-einschubtueren-bora-dunstabzug/, Modern-Living-room-wall image- http://www.whoovie.com/modern-wall-units-from-momentoitalia-that-will-enhance-your-living-rooms-look/contemporary-living-room-with-white-wall-units-and-wooden-floor-from-momentoitalia/