A Second Life

Read the BriefSee all IdeasCreatives
Viewing published ideas, sorted by popularity.
EKI- The perfect complement.
The perfect compliment for the perfect cup of coffee.
1/5

Solution

Handheld massage tool collection inspired in the concept of equilibrium both visual and environmental.

What makes your product bold and innovative?

Creating a whole system under a single product. The same way Nespresso does it with Capsules. The idea takes advantage of the community that Nespresso has already bild(Nespresso Club) and offers a complementary product that combines well with the perfect cup of coffee experience.

Which target group is this product aimed at?

25 to 70 years old. High income. Taste for design. Executive.

Why is secondary aluminum the perfect material for your idea?

In its first life Nespresso capsules provide customer placer. Eki keeps it under the same concept in their second life.

Did you use any stock or third party material? If so, please link all stock, fonts and Creative Commons material here:

https://www.yellowpages.ca/bus/Ontario/Oshawa/J-T-Comfort-Spa/100886573.html