Example: http://vimeo.com/36338299
Problem/challenge: Theater doesn�t seem attractive, but boring. Also, theather advertisement does not create buzz between the potential audience.
Problem/challenge: Theater doesn�t seem attractive, but boring. Also, theather advertisement does not create buzz between the potential audience.
Solution: Attractive and eye catchy advertisement that would take place in the streets and public places.
Value: This kind of advertisement would stay in people's mind and also has the potential to become viral.
(pictures from the web for layout)
(pictures from the web for layout)