projections
1:1 scaled projections that grab your attention

Solution

Example: http://vimeo.com/36338299
Problem/challenge: Theater doesn�t seem attractive, but boring. Also, theather advertisement does not create buzz between the potential audience.
Solution: Attractive and eye catchy advertisement that would take place in the streets and public places. 
Value: This kind of advertisement would stay in people's mind and also has the potential to become viral. 
(pictures from the web for layout)

Other entries in this project

Opening concert
Got it? So use it!
Theater Video Attack
Randomly Spotlighted