very strong and effective pictures ... but the transformation into movieworld may need more glamour to power the contrast. otherwise this doesn't work for me, cos there is no movie at the end or this is not what I get in mind by 'like live in a movie'!? ... but if I think about it, it kind of works for me however, it makes me commenting ... may you get me with your description ;)

Hi rebeling. Thanks for your comment. You know I think peolpe are bored of classic communication because of being bombed with it every single day. It's hard to say but if I show a third world child sitting on the floor playing in the dirt and add a headline like "It's all about Benjamin" peolple understand the message too fast. I am afraid they pass by and lose the interest. So my idea is to work with pictures everybody knows. In my case - movie posters. The campaign declares how distracted we are from actual problems by the media. In other words: Do we have to use a layout like this to get your attention to childrens rights? I hope that makes sense to you.

smart one. you rule!

thank you both.

Very nice approach. For me unicef should be more visible.

Ich weiß, es soll wie ein Filmplakat aussehen, aber die Schrift unten ist trotzdem zu eng und leseunfreundlich. Ich würde wenigstens die Laufweite stark vergrößern, damit die Information auch aufgenommen werden kann, weil um die geht es ja sehr stark. Sonst gefällt es mir gut.

yes, totally makes sense for me ;)

@ donner_mayer: Finde das interessant, mir als Texter gehts immer mehr um die Idee, darunter leiden manchmal Details in der Gestaltung. Danke. @ rebeling: strrrike ;)

Hallo Thegoodad,

verstehe schon, dass die Idee das Wichtigste ist. Wenn du aber mit geringem grafischem Aufwand etwas verbessern kannst, warum nicht. Jetzt kann ich es wenigstens ohne Verrenkungen lesen;)