UNICEF is the United Nations Children’s Fund. Founded after the Second World War as an emergency aid organization for children. Today, UNICEF is committed to improving the living conditions of children in over 190 countries.
UNICEF Switzerland represents the rights of children, collects donations for the worldwide UNICEF programs, informs people about the organization’s work and new research and findings in their field. UNICEF observes and accompanies the implementation of the Declaration of the Rights of the Child in Switzerland.
The UNICEF holiday and New Year cards carry a long tradition, not only in Switzerland but also throughout the rest of the world. Each year, UNICEF creates a collection of greeting cards with various designs to aid their fundraising efforts.
UNICEF wants to create a new collection of holiday and New Year greeting cards for 2017/18. These greeting cards should be attractive, appealing to both companies (who send them to their business partners and customers) and individuals which can purchase the cards only by retailers.
All funds raised through the sale of the cards go to help UNICEF in its mission to advocate for the protection of children's rights, to help meet their basic needs and to expand their opportunities to reach their full potential.